Use FAQs In Your Internet Video Marketing
Now I’m going to go into all the other things that you can use to generate video content. The first one is FAQs, frequently asked questions.
Now I’m going to go into all the other things that you can use to generate video content. The first one is FAQs, frequently asked questions.
I’m going to make a pretty bold claim right now. I don’t think you’ve ever seen a film or a TV show that you loved that didn’t have a good script.
Then I come into the selling, which is the final part of that act. I’ll start to build that proof, proof it works. That’s where you show them examples of, here is me with that number 1 position.
I’m going to start with the bottom one first. When you’re making these things, even though you might be in front of the camera, or even filming someone else, it’s not about you, it’s about the people, it’s about your audience. That’s a massive thing to think about.
Someone you might not like, you might not buy a product from them. You also need to know your avatar as well, that’s really key.
It’s like when people build websites, they just shove everything they’ve ever thought of on to the website.
This is VideoCue Pro. This is a tool we use quite a bit in our office, in the telco company as a tool for a cue prompter, a teleprompter.
The first thing is conversion software. So what I showed you before lunch with iMovie is to just use the inbuilt conversion and encoding engine that comes with part of iMovie.
iStock is something we use quite extensively. Has anyone used iStock? Yes, it’s a really good resource to get stock footage, like stock photos, stock videos, stock flash intros, audio if you need a sound track, royalty free soundtracks
We take the view in the Challenge that it’s best to provide people with more than one way to access your content. So we offer the streaming version of our content which we generally do via YouTube, largely because we can get Google to pay for the bandwidth.
What it does, it’s got the most beautiful, easy to use interface. You just upload images, whatever you want, photos, logos, whatever you want.
Hollywood International Buffet Restaurant wanted to effectively convey that they serve amazing food in a fun, energetic atmosphere.
At a glance, headset adaptor cables appear to be the same, which may confuse a customer trying to decide which one to select and buy.
Remember what the point of getting your videos out and about is. The point is to drag them back to your website. For the majority of a lot of the videos that I do, I want to get them back onto my website to get them into my funnel.
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The next thing we need to talk about after setting the background images, is also setting an auto play feature. I’m just going to come through to my channel.
The great thing about iMovie again is that it gives you access to your own music which has its benefits and its problems in the sense of copyright and things like that.
I’m just going to make this screen a little bit smaller. For those of you who have used this, what I’m going to do is basically select all the footage, because it is only one minute forty-two long. Up the top you’ve got your event.
That’s a bit about transitions. I’m going to use transitions again in a sec. One thing you’ve noticed with a lot of the online videos that we do with Dave is an intro and an outro, it’s really important, that first act and call to action as well.
I use it in pretty much every corporate doco that I make and it’s just the best way to introduce someone without them having to say, hi, I’m Ben, I do this.
I like editing but it is incredibly time consuming. You all of a sudden find three hours down the track you’re having fun and not making any money.
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Let’s assume that we’ve got our content, everything we need, it’s cut up the way we want with zooming in and zooming out and things like that. So that’s all great.
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Andrew Griffiths
Ian Tomlin
Alla KeoghWe love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew GriffithsIan TomlinAlla KeoghWe love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew GriffithsIan TomlinAlla KeoghWe love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew GriffithsIan TomlinAlla Keogh